Washington, D.C. metropolitan area, Austin, TX
Within one hour of the Washington, D.C. metropolitan area
Arlington, VA
United States - Nationwide
Alexandria, VA
North Carolina
Remote — candidates must reside in Illinois, Wisconsin, Indiana, Missouri, or Minnesota
Washington, D.C.
Posted: 02-Jul-26
Location: Washington, D.C. metropolitan area, Austin, TX
Type: Full Time
Salary: $90,000+
Categories:
Salary Details:
ABOUT US
The Hearth, Patio & Barbecue Association (HPBA) is based out of the DC area and is the heartbeat of industries that bring warmth, flavor, and joy to our lives. We champion the essential products that make family gatherings and moments with friends unforgettable—from cozy fireplaces to sizzling barbecue grills and inviting outdoor living accessories. Fun fact: Over 80% of households have a barbecue grill! Join us in celebrating and promoting the products that enrich our everyday experiences and create lasting memories.
Communications is how that story gets told. From our newsletter to event campaigns to the voice of the brand itself, this is the role that puts HPBA's work in front of the people it serves.
WHAT SUCCESS LOOKS LIKE
- You love the big picture, the details, and the process that connects them. You build project plans, keep work moving, and take pride in finishing what you start. You have your own systems for tracking deadlines and enjoy using office chat and video to keep teammates connected.
- With your quirky sense of humor and stellar work ethic, you're a joy to have on any team. You needn't be an extrovert to excel in this role, but you do enjoy building relationships, collaborating with others, and contributing to a healthy team culture.
- Curiosity and hunger are two of your superpowers. You enjoy learning, applying what you've learned, and helping others grow. You're a self-starter who welcomes feedback, seeks and provides coaching, and continually looks for better ways to improve your work, your team, and the organization.
- You know that good communications isn't about sending more emails—it's about helping the right people understand the right message at the right time.
- What's the day-to-day look like? You enjoy moving seamlessly between strategy and execution. One hour, you're mapping out a campaign strategy or building a paid media plan; the next, you're writing copy, editing an executive message, reviewing campaign analytics, or collaborating with the Manager of Digital Communications to bring creative ideas to life.
POSITION SUMMARY
The Director of Marketing & Communications reports to the President & CEO and supervises the Manager of Digital Communications. This role leads HPBA's marketing and communications strategy while remaining hands-on in the work itself. You'll develop messaging, write content, build integrated marketing campaigns, manage paid media, support executive communications, oversee projects, and measure results. Working closely with the Manager of Digital Communications, you'll shape strategy while helping bring it to life through effective marketing and communications.
Strategic Communications & Content Development
- Develop and execute integrated communications and marketing strategies that support HPBA's strategic priorities and organizational initiatives, including advocacy, membership, education, research, and events.
- Write, edit, and proof newsletters, articles, executive and board communications, presentations, reports, website copy, email campaigns, and member communications.
- Ensure consistent messaging, voice, and brand positioning across all communications.
Marketing & Campaign Coordination
- Plan and execute integrated marketing campaigns, including strategy, messaging, audience segmentation, timelines, and success metrics.
- Build, launch, manage, and optimize paid digital advertising campaigns, including media buying, audience targeting, A/B testing, attribution reporting, and ROI measurement.
- Coordinate vendors, contractors, and external partners while monitoring campaign performance and implementing data-driven improvements.
Communications Operations
- Lead communications projects across departments, keeping priorities, timelines, stakeholders, and campaign schedules aligned.
- Manage communications budgets, contracts, invoices, vendors, and project resources.
- Build repeatable processes that improve marketing effectiveness and operational efficiency.
Cross-Functional Leadership
- Partner with the Manager of Digital Communications to translate communication strategies into compelling digital experiences, social media campaigns, website content, and creative assets.
- Collaborate across departments to identify communication opportunities and deliver effective communications and marketing solutions.
- Mentor teammates by sharing best practices, providing constructive feedback, and fostering continuous improvement.
QUALIFICATIONS
- 5+ years of experience in communications, marketing, association management, public relations, or related fields.
- Exceptional writing, editing, proofreading, and verbal communication skills.
- Proven ability to manage multiple projects, stakeholders, and deadlines simultaneously.
- Experience managing budgets, invoices, or project-related expenses.
- Association, nonprofit, events, or member based organization experience preferred.
- Experience supporting executive leadership communications.
- Familiarity with email marketing platforms, paid media platforms, website content management systems, and project management tools.
- Experience managing vendors, freelancers, or agency partners.
- Experience working in a remote or hybrid work environment.
WORK ENVIRONMENT & EXPECTATIONS
- Remote work environment with required travel for events and meetings.
- Availability to support evening or weekend programming as needed.
- Adherence to organizational policies and procedures, including travel and expense guidelines and employee conduct standards.
- Access to a reliable internet connection and a dedicated, quiet workspace is required for working remotely.
- Ability to sit or stand for extended periods while performing typical office duties.
- Occasional lifting of office supplies and packages may be required.
WHY YOU WILL LOVE THIS ROLE
- Purpose-Driven Work: Our communications become the voice of an entire industry association—from members' inboxes, on the website, and on stage at HPBExpo.
- A Team Built for Growth: Join supportive, growth-minded colleagues who embrace agility, open communication, and a shared mission.
- Opportunity to Build Something Meaningful: Help shape how an entire industry connects with its members, tells its story, and grows its impact.
TRAVEL
Domestic travel approximately 2-3 times per year, up to a week at a time, including some weekends.
