The American College of Obstetricians and Gynecologists (ACOG), a membership organization dedicated to the advancement of women's health care in Washington, DC, is currently seeking a Product Manager, Education.
The Product Manager, Education, provides product development, management, strategic planning, and leadership for the current portfolio of ACOG educational products and resources, and oversees future pipeline products. Collaborate with stakeholders to conceptualize and develop high-quality, relevant, and up-to-date, web-based, mobile app, and e-learning opportunities.
This position supports the strategic vision and plan for products to achieve or exceed strategic goals for market share and profit growth. Works well in a cross-functional environment and is an active and key member of the product management team. Engage with internal and external partners, customers and members to better understand their needs and translate that into the product's roadmap, user experience and opportunities.
Cover Letter Required.
Collaborate with the Director, Product Management and Chief Product and Publications Officer to develop a product vision, strategy, roadmap, and lifecycle management framework for ACOG online educational products and resources, ACOG educational products and resources, including Emergencies in Clinical Obstetrics (ECO) and other simulation resources, Curriculum for Resident Education in Surgical Technique (CREST), eModules, and PROLOG.
Manage education products, existing or new, from ideation, through development, launch, growth and maintenance.
Collaborate cross-functionally with IT, outside vendors and consultants, design and cross-functional teams to develop and steer product roadmap
Identify and track KPIs and define and analyze metrics to guide product development.
Working with the Director, Product Management to manage a profitable P&L for education products.
Monitor and track product sales and performance and make timely recommendations
Identify areas for improvement and work with the business unit to develop KPIs and measure the potential improvements. Collaborate with technology staff, vendors, and internal stakeholders to implement improvements.
Work on improving the user experience for online learning, including marketing, product design, development, production, delivery, and customer care.
Manage annual budget for online education programs.
Responsible for supporting business case(s) for investment decisions.
Supporting the team in meeting delivery requirements and supports the management of the product lifecycle for assigned products.
Working with platform experts to define required technology specifications and determine how proposed products/services can integrate with existing ACOG platforms in order to meet user needs.
Managing the work of subject matter experts and vendors
Manage the product proposal process, communicate product plans across all stakeholders, establish and oversee product timelines, and direct the development and production process ensuring a timely launch date.
Maintain professional and technical knowledge by attending educational workshops, reviewing professional publications, and participating in professional societies.
Special projects and other responsibilities as assigned, including possible travel to ACOG annual meeting.
Other duties as assigned.
Bachelor's degree required; government, agency, or medical association experience preferred.
Minimum 5-7 years of product management experience, preferably in healthcare or educational content.
Experience developing new products driven by market research and managing the product lifecycle
Experience with budget management preferred.
Strong written and oral communication skills.
Excellent organizational skills and ability to prioritize multiple and varied deliverables within established deadlines.
Ability to work independently with writers, editors, and physician reviewers.
Experience working with Learning Management Systems (LMS) and other education digital delivery platforms.
Experience documenting requirements and user stories for new (and modified) products and working with software teams throughout the product development life cycle.
Proficiency in Microsoft Suite software and content management systems.
Knowledge of analytics tools, e.g., Excel, Google Analytics, PowerBI
Knowledge of medical nomenclature and terminology; familiarity with ob-gyn and previous healthcare association experience a plus.
Self-motivated, with the ability to exercise independent judgment, prioritize and implement multiple projects, and collaborate effectively with internal and external partners.
Basic knowledge of marketing and social media platforms and accounting management preferred.